An affinity scheme is one form of discounted supply for cars or other vehicles which applies to a group of eligible people but where the eventual owners are private individuals rather than a business or corporate entity, and the purchase decision is not mandated by that organisation.

Schemes can be devised as a ‘member benefit’, a fundraising opportunity or simply a discounted supply opportunity for its own sake. Vehicles can be bought outright or financed on a variety of plans.

Not all organisations would qualify for such discounted supply and the matching of the organisation to a sympathetic manufacture(s) is essential.

Most importantly thereafter though is the promotion of the scheme and its benefits and the seamless handling of enquiries, orders and all the other necessary administration that follows.

The Car Company has many years experience of these schemes and can advise and help you implement the solution that is right for you.